Barcelona and Spain star, Cesc Fabregas, is the latest Sports personality to be included in the Hear what you want campaign by American music & electronics company, Beats (founded by rapper Dr Dre).
The campaign promotes noise cancellation headphones and portrays Cesc Fabregas preparing for a game, surrounded by chanting fans as he makes his way in the team bus to the stadium. This particular advertisement is the fourth of it’s kind in the campaign, after similar ads were run involving basketball and American football stars.
The campaign has been extensive and is slowly going viral across the web. It provides a nice personal touch through Cesc’s eyes as we get to experience a big game, or rather the anticipation of it, as a big football personality would.
The video was posted on the official “Beats by Dr Dre” YouTube channel
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