Inter Milan reveal new logo

Inter Milan continues to go through a transition phase after falling off from their recent successful past and looks ahead to a new era with Erick Thohir at the helm. The club has been going through several changes. New signings have been made and more signings are planned. Moreover, there continues to be an insistence on youth. The club is also making changes to its image after it revealed a brand new logo. Though it isn’t entirely different from the previous one, it does seem to be neater.

Perhaps, they have understood the importance of having a striking yet simple logo design. Logos are important to any business because they communicate ownership, quality, and values. They’re imprinted on the products, business cards, websites, social media, but most importantly, they remain in the minds of the customer.

Whether it’s Nike’s “swoosh” logo or Starbucks’ twin-tailed mermaid or siren, the world’s largest companies take great care in designing their logos. For most of us, the logos of these companies connect us to the firm without having to know its name. Imagine the golden arches of a fast-food chain or the bite taken out of an apple to represent a computer company. This type of instant recognition is the holy grail of business. That is why several business owners often take the help of firms like SmashingLogo for designing their logos. Moreover, one can opt for a smashing logo promo code to choose from the hundreds of one-of-a-kind logo layouts produced by the firm.

However, one must not get swayed by the variety of options provided to them by the above-mentioned firm and its likes. Individuals should remember that designing a logo that aligns with their industry or service is important. For example, those who offer professional services (as opposed to a product company), should go for a simpler logo.

Note: The club revealed the new logo on it’s Twitter profile with the words “Nerazzuri rebranding: New Logo, same #Inter”