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Lionel Messi stars in Head & Shoulders ad, to the surprise of many fans

Every now and again we see brands come out with innovative marketing techniques to reach out to consumers. Many brands have taken the innovation a step further by going beyond just a fancy advertisement. We’ve seen Coca-Cola in the past with some interesting vending machines, as did Pespi not too long ago.

Shampoo brand, Head & Shoulders, have used the same concept of a physical ‘machine’ to promote their product. They came out with a strategy under which people were required to hug the first thing that came out from behind the door. They were met by mascots, knights, fans, grandmothers and more, until a huge surprise. Lionel Messi steps out of the door, demanding a hug leaving fans absolutely amazed and speechless at what they’re witnessing. Check it out.

Many brands will use creative marketing techniques to push their latest products, and the skincare and hygiene industry is no exception. If you’re looking to get into this area of business, before thinking about hiring big names to help with your advertising efforts, you may want to consider using the services of a Skin Care Manufacturing Company to help you establish yourself using white label products. Shampoo and conditioner are just a few of the products available to acquire in such a way.


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