The FIFA World Cup final has proved to be particularly exciting for Adidas. After Germany & Argentina defeated Brazil & Netherlands respectively, it was also a victory for Adidas as a brand, as both the finalists are Adidas clients while the defeated semi-final opponents share allegiance to Nike.
This presented a perfect opportunity for the official equipment provider of the World Cup, Adidas, to take advantage of the situation and come up with an excellent advert featuring stars like Lionel Messi & Thomas Müller.